SE Ranking’s New Study Shades Light On How AI Search Tools Deal With YMYL Queries
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Google recently revealed that the search engine giant answers more than 5 trillion searches every year. We came across this information last in 2016 – almost a decade ago. At the time, Google was answering 2 trillion searches every year.
In 2012, Google was at 1.2 trillion searches per year – if you look at the rate of increase, you will realize it is a significant increase.
In this context, the search engine giant posted, “We already see more than 5 trillion searches on Google annually.”
Additionally, Google also mentioned that this data is a part of the ‘Google Internal Data, Jan 2025.’ So, this metric is relevant and fresh.
Here’s what Google posted on the topic:
“On Search, rich and multimodal experiences like AI Overviews, Circle to Search, and Lens give people new ways to express exactly what they want, more naturally than ever before. We already see more than 5 trillion searches on Google annually, and with AI, we're continuing to expand the types of questions that people can ask. This means more opportunities for you to connect with consumers through entirely new kinds of questions. For example, with the launch of AI Overviews, the volume of commercial queries has increased.”
Interestingly, SEO Consultant and Expert on Google algorithm updates, Glenn Gabe spotted Google’s revelation and posted about the same on X:
Google now sees 5+ trillion searches annually, or 416B searches per month (Jan 2025 data) https://t.co/j8xdHLUnOw pic.twitter.com/5Jj5Y1eC9v
— Glenn Gabe (@glenngabe) March 3, 2025
If you are curious about how Google search queries have increased over a period of time, here’s a recap based on Google’s reports over time:
Year | Google Searches Per Year | Source |
1999 | 1 billion | The data was based on a book called ‘The Search,’ by John Battelle. |
2000 | 14 billion | The data is based on a report published by Battelle. |
2001 – 2003 | 55 billion+ | The data is based on Google’s own reports in 2001, 2002, and 2003 for its Zeitgeist. |
2004 – 2008 | 73 billion | The data is based on Google’s own reports in 2005 and 2007 for its Zeitgeist. |
2009 | 365 billion+ | Reported from Google’s blog, ‘Google Instant, behind the scenes.’ |
2012 – 2015 | 1.2 trillion | Google released the data in 2012 during a special press briefing. |
2016 – 2024 | 2 trillion+ | Google confirmed the data to Search Engine Land. |
2025 | 5 trillion+ | Reported from Google’s blog ‘ AI, personalization and the future of shopping.’ |
For nearly a decade, we thought that Google only processes about 2 trillion searches every year. However, after so many years, we have finally landed an official number from Google – 5 trillion searches are conducted annually on the search engine.
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Barsha Bhattacharya is a senior content writing executive. As a marketing enthusiast and professional for the past 4 years, writing is new to Barsha. And she is loving every bit of it. Her niches are marketing, lifestyle, wellness, travel and entertainment. Apart from writing, Barsha loves to travel, binge-watch, research conspiracy theories, Instagram and overthink.
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